# SMS Magic - Standalone > **Source**: [SMS-Magic](https://docs.sms-magic.com/sms-magic-standalone) > >

SMS-Magic Web Portal is a standalone Software as a Service (SaaS) solution. This also serves as entry point for onboarding of salesforce & Zoho customers.

## Browse Collection 1. [Overview Messaging Services](https://docs.sms-magic.com/sms-magic-standalone/Okz0WTkf8m8-overview-messaging-services.md) (Article) 2. [Overview - Conversations](https://docs.sms-magic.com/sms-magic-standalone/1JIDa0VFoqg-overview-conversations.md) (Article) 3. [Accounts](https://docs.sms-magic.com/sms-magic-standalone/accounts.md) (Article) 4. [Url shortening](https://docs.sms-magic.com/sms-magic-standalone/qwsWNqyfi88-url-shortening.md) (Article) 5. [Overview - Contact Management](https://docs.sms-magic.com/sms-magic-standalone/oQriEyrOcUo-overview-contact-management.md) (Article) 6. [Create a New Campaign](https://docs.sms-magic.com/sms-magic-standalone/24BcWYEn9YA-create-a-new-campaign.md) (Article) 7. [Message History Overview](https://docs.sms-magic.com/sms-magic-standalone/cy1Jc8oFXM8-message-history-overview.md) (Article) 8. [Messaging dashboard](https://docs.sms-magic.com/sms-magic-standalone/bcOs3EMY5ds-messaging-dashboard.md) (Article) 9. [Sign Up using Email](https://docs.sms-magic.com/sms-magic-standalone/sign-up-using-email.md) (Article) 10. [Getting Started with Conversive Buttons](https://docs.sms-magic.com/sms-magic-standalone/wL1oASvC3i8-getting-started-with-conversive-buttons.md) (Article) 11. [Overview - Campaign](https://docs.sms-magic.com/sms-magic-standalone/TwoM7MSPpt4-overview-campaign.md) (Article) 12. [Setup Business Hours Compliance](https://docs.sms-magic.com/sms-magic-standalone/setup-business-hours-compliance.md) (Article) 13. [SMS-Magic Web Portal Overview](https://docs.sms-magic.com/sms-magic-standalone/sms-magic-web-portal-overview.md) (Article) 14. [FAQ Bot](https://docs.sms-magic.com/sms-magic-standalone/6ReFmf74mPA-faq-bot.md) (Article) 15. [User Management](https://docs.sms-magic.com/sms-magic-standalone/user-management.md) (Article) 16. [Sign In Using Email](https://docs.sms-magic.com/sms-magic-standalone/sign-in-using-email.md) (Article) 17. [Contact Lists](https://docs.sms-magic.com/sms-magic-standalone/ryJSHxTscWU-contact-lists.md) (Article) 18. [Creating Conversive Buttons](https://docs.sms-magic.com/sms-magic-standalone/9Xi2T1Pylh8-creating-conversive-buttons.md) (Article) 19. [Setup Consent Management ](https://docs.sms-magic.com/sms-magic-standalone/KL26A5kIfbw-setup-consent-management.md) (Article) 20. [Configuration - URL shortening](https://docs.sms-magic.com/sms-magic-standalone/SaB8uMqITic-configuration-url-shortening.md) (Article) 21. [Coverage](https://docs.sms-magic.com/sms-magic-standalone/coverage.md) (Article) 22. [Initiate a New Conversation](https://docs.sms-magic.com/sms-magic-standalone/2OwhiWfBlMk-initiate-a-new-conversation.md) (Article) 23. [Message Delivery Analytics Dashboard](https://docs.sms-magic.com/sms-magic-standalone/se9n7CPiyHw-message-delivery-analytics-dashboard.md) (Article) 24. [Message Template Management](https://docs.sms-magic.com/sms-magic-standalone/WbJa7mykdyY-message-template-management.md) (Article) 25. [Setup HIPAA Compliance](https://docs.sms-magic.com/sms-magic-standalone/setup-hipaa-compliance.md) (Article) 26. [Download Message History Reports](https://docs.sms-magic.com/sms-magic-standalone/IjYR8hnO4ak-download-message-history-reports.md) (Article) 27. [Inbox](https://docs.sms-magic.com/sms-magic-standalone/Sa6A6qStKLg-inbox.md) (Article) 28. [Shortened Links](https://docs.sms-magic.com/sms-magic-standalone/OrBJZx85Vrc-shortened-links.md) (Article) 29. [Sign In using Single Sign-On (SSO)](https://docs.sms-magic.com/sms-magic-standalone/sign-in-using-single-sign-on-sso.md) (Article) 30. [Contacts Manager](https://docs.sms-magic.com/sms-magic-standalone/TEztQRFW9io-contacts-manager.md) (Article) 31. [Integrating Conversive Button with your Website](https://docs.sms-magic.com/sms-magic-standalone/VoxLa9aFVzs-integrating-conversive-button-with-your-website.md) (Article) 32. [Data Centers](https://docs.sms-magic.com/sms-magic-standalone/data-centers.md) (Article) 33. [Configure Viewing Rights for Standard User](https://docs.sms-magic.com/sms-magic-standalone/configure-viewing-rights-for-standard-user.md) (Article) 34. [Setup Outbound and Inbound Sender IDs](https://docs.sms-magic.com/sms-magic-standalone/setup-outbound-and-inbound-sender-ids.md) (Article) 35. [Create Message Template](https://docs.sms-magic.com/sms-magic-standalone/mh9LTZNYo7E-create-message-template.md) (Article) 36. [Alerts and Subscription Management](https://docs.sms-magic.com/sms-magic-standalone/vzEwhcK4ldo-alerts-and-subscription-management.md) (Article) 37. [Sent Messages](https://docs.sms-magic.com/sms-magic-standalone/sent-messages.md) (Article) 38. [Deleting a Shortened URL](https://docs.sms-magic.com/sms-magic-standalone/bejCqr75oak-deleting-a-shortened-url.md) (Article) 39. [Sign In Using Salesforce CRM](https://docs.sms-magic.com/sms-magic-standalone/sign-up-sign-in-using-salesforce-crm.md) (Article) 40. [Register 10DLC A2P](https://docs.sms-magic.com/sms-magic-standalone/QpawRUypMcQ-register-10dlc-a2p.md) (Article) 41. [Manage your Sender IDs](https://docs.sms-magic.com/sms-magic-standalone/0Zd2JtOcruU-manage-your-sender-ids.md) (Article) 42. [Manage Access](https://docs.sms-magic.com/sms-magic-standalone/manage-access.md) (Article) 43. [Automating Conversations with Conversation flow](https://docs.sms-magic.com/sms-magic-standalone/pXwYDO2DfQI-automating-conversations-with-conversation-flow.md) (Article) 44. [Capturing Basic consumer info & syncing with CRM](https://docs.sms-magic.com/sms-magic-standalone/xJVdzBH0Zpg-capturing-basic-consumer-info-syncing-with-crm.md) (Article) 45. [Email Notification on Inbound Messages](https://docs.sms-magic.com/sms-magic-standalone/Ceq1Jqwejk4-email-notification-on-inbound-messages.md) (Article) 46. [Sign In Using Zoho CRM](https://docs.sms-magic.com/sms-magic-standalone/sign-in-using-zoho-crm.md) (Article) 47. [Change your Password](https://docs.sms-magic.com/sms-magic-standalone/change-your-password.md) (Article) 48. [Managing Conversations & Responses](https://docs.sms-magic.com/sms-magic-standalone/g119eTAOSes-managing-conversations-responses.md) (Article) 49. [Sign In Using Google+ or Facebook Account](https://docs.sms-magic.com/sms-magic-standalone/sign-in-using-google-or-facebook-account.md) (Article) 50. [Manage Conversations](https://docs.sms-magic.com/sms-magic-standalone/Ox4DoK74v6o-manage-conversations.md) (Article) 51. [Setup Multi-Channel Integrations](https://docs.sms-magic.com/sms-magic-standalone/setup-multi-channel-integrations.md) (Article) 52. [Alert and Subscription Management](https://docs.sms-magic.com/sms-magic-standalone/xU2cdRS8uAQ-alert-and-subscription-management.md) (Article) 53. [Account Activity](https://docs.sms-magic.com/sms-magic-standalone/account-activity.md) (Article) --- # ARTICLE: Managing Conversations & Responses ## METADATA - id: 9PWHzPu8dHe6MmC4GAu98A - type: article - source: SMS-Magic - content_url: https://docs.sms-magic.com/sms-magic-standalone/g119eTAOSes-managing-conversations-responses - collection_url: https://docs.sms-magic.com/sms-magic-standalone ## CONTENT ## How Does Conversive Button Manage Live Chat and Bot Conversations for Effective Customer Support? ### **Live Chat Functionality as Default Behavior** Default Live Chat Interaction: *[Image]* In the absence of an activated conversational flow, the Conversive button functions by default as a live chat interface. This default setup ensures that any inbound messages are instantly routed to the available human agent in their individual inbox, facilitating immediate and direct communication. - Immediate Human Interaction: This default behavior ensures that customers seeking assistance are directly connected with a human agent without any automated intermediaries, fostering a direct and personal communication line. - Operational Flexibility: It provides the operational flexibility to toggle between automated assistance and live human interaction based on current service strategies and capabilities, adapting dynamically to various customer service scenarios. ### **Responding to the Conversation by Bot** Overview of Bot Conversations: Bot-driven conversations are central to efficiently managing high-volume customer inquiries within SMS Magic. When a conversation flow is specifically activated, and the customer initiates communication via SMS, WhatsApp, or web chat, these interactions are directed to a specialized "bot conversations" inbox. This organizational method ensures that automated interactions are handled separately, allowing customer service agents to concentrate on more complex queries requiring human intervention. How Bot Conversations Work: 1. Automatic Handling: Conversations appropriate for automated handling are categorized into the "bot conversations" inbox, optimizing the management of these interactions. ## *[Image]* *[Image]* 1. Continuation of Automated Service: Automated conversations proceed seamlessly unless there is a need for human attention, triggered by a complex query or a customer's request. ### **Bot Conversations and Agent Handoff** Managing Transitions to Human Agents: While automation efficiently handles routine inquiries, situations requiring a human touch—due to query complexity or customer preference—necessitate seamless integration of human agents. 1. Triggering Agent Handoff: - Conversations are transferred from the automated "bot conversations" inbox to an agent's personal inbox when human intervention is needed, either by system designation or by explicit customer request. - This transfer signals the need for human engagement, ensuring a smooth transition from automated to personal interaction. 2. Agent Notification and Engagement: - Agents are promptly notified when conversations require their input, ensuring they are prepared with relevant context. - Agents access the entire conversation history, allowing for informed and personalized responses to maintain service continuity. 3. Direct Agent Interaction: - Post-handoff, agents handle these conversations directly through the Converse desk, engaging in one-on-one messaging to resolve the customer’s inquiry effectively. This comprehensive approach to managing conversations ensures that every customer interaction, whether automated or live, is handled with maximum efficiency. SMS Magic's system not only leverages advanced automation for routine inquiries but also ensures that more complex or sensitive issues receive the nuanced attention only a human agent can provide. The adaptability of switching between bot-driven and live interactions enhances the responsiveness and effectiveness of customer service operations, ensuring high levels of customer satisfaction and engagement.